Salesforce for auto dealerships

Bring clarity to your sales, marketing, and service activities. And keep everything organized and moving with our Salesforce solutions and seamless DMS integrations.

Thrive in a digital landscape

Don't start from scratch. Customize our proven automotive solutions as much or little as you want. Get up and running in weeks with a complete view of your business.

360 customer views

See what vehicles customers like, what they've bought, and their repair history in one spot. Use real-time data to make decisions with confidence.

Lead management

Capture leads from test drives, online inquiries, and walk-ins. Create a personalized customer experience that increases sales and loyalty.

Dashboards & reporting

Turbo-boost your performance. Drive success across multiple dealer locations. Track and optimize your business in real time with Salesforce.


No-code automation is built into Salesforce, so you can focus on the work that matters and put the rest on cruise control.

Inventory management

Track vehicles by model, color, fuel type, and year. Instantly check availability. Simplify trade-in management when you integrate with Salesforce.


Connect DMS, service appointment schedulers, digital retailing, marketing, and other tools with Salesforce via APIs for a single view.

Ready for a test drive?

We're eager to hear your goals and share how we've helped auto dealerships solve their challenges.

Automotive industry experts

Meet the team

Drive better digital experiences for your customers and teams with our expertise.

Yervand Yezeryan
EVP of Automotive
Tom Ritter
VP of Automotive
Nick Petricca
Head of Dealership Sales
“SaltClick demonstrated exceptional professionalism, expertise, and attention to detail. Our sales team now enjoys a unified and streamlined system that enables them to effectively manage leads, track customer interactions, and close deals with greater efficiency.”

Chief Operating Officer

Mattioli Auto Group

By the numbers

We walk the talk

We're not big on bragging. Because our numbers are busy doing all the heavy lifting.


Customer satisfication


Successful projects




Automotive Cloud Launch Partner


Got questions? We've got answers.

What is Salesforce Automotive Cloud?

Salesforce Automotive Cloud is a bespoke CRM solution crafted for the automotive industry. It aims to uplift customer experiences. And it excels in fostering personalized interactions and boosting customer service. The platform offers automotive dealers a lens into customer habits and preferences, aiding them in fine-tuning their services. Automotive Cloud guides dealers through the customer's entire journey, starting from initial interest in a vehicle to the purchase and beyond, ensuring a seamless and customer-centric experience.

What does Salesforce cost per month?

Salesforce offers a range of pricing plans for its CRM services, catering to different business needs and scales. The cost structure is based on a per-user, per-month model, including the Essentials Plan, Professional Plan, Enterprise Plan, and Unlimited Plan.

Can Salesforce be customized to my auto dealership’s needs?

Yes. Salesforce is highly customizable for auto dealerships. It can manage customer profiles, track sales and service interactions, monitor inventory, handle trade-ins, and integrate with existing systems, all accessible on mobile for on-the-go management.

Can Salesforce automatically generate and send reports to my team?

Yes. Salesforce can automatically generate and send reports. You can schedule reports to be created at specific intervals (daily, weekly, monthly, etc.) and have them delivered directly to your team's email inboxes. This feature ensures that your team stays updated with the latest data and insights without manual intervention, enhancing efficiency and decision-making.

How is Salesforce beneficial specifically for auto dealerships?

Track every customer interaction, preference, and purchase history. Manage inventory, accelerate sales, and streamline service appointments seamlessly. Plus, with Salesforce's marketing automation, target your campaigns for maximum engagement and turbocharged sales. Customizable and integrative, it's the CRM powerhouse your auto dealership's needs.

Read to get started?

Learn how we can drive efficiency and innovation at your sports organization.